Tipping point recap

In thinking about question one and focusing on my research question topic, I feel that making people more aware about the options for health care in my community at home would be a great social action that i could do. A possible way to do this maybe would be to hold a party, its pretty hard to get people together and what better a way than with beer. Then find people who the members of the community trust, such as mavens, salesmen and connector to get people together and teach them about the different options.

I forget what chapter i saw this in, i think it might have been the power of context, but the example I'm pretty sure we have all done, when you are waiting at a cross walk, unsure if you should pass, when someone abruptly walks right past you, then of course you walk directly after. This is just an broad example, that can be used for many other epidemics such as teen suicide, and smoking just to name a few.

There are two really great themes that i will take from this book, one was expressed in chapter 8, about the woman who, with what she had was able to rise awareness of breast cancer, without asking for huge grants for advertisement, all she did was change the context and find mavens, connectors and salesmen by moving it to beauty salons and teaching through the stylists. The second idea that i will apply to my personal life is that word the principal of human contact and word of mouth is so much more appreciated so to say, and it will only become more and more powerful as immunity and isolation grow in our culture.